Marketing Your Business With Tips Booklets

Have you ever thought about using tips books to market your business? What are tips booklets, you ask?

Tips booklets are small information dense publications that you can give to your customers and potential customers. These booklets are great for keeping your business in the fore front of your customers minds.

These are tangible links from your customers directly to your company. Working much the same as calendars with your company information, these booklets are filled with valuable information.

Do you own a real estate business? If so, a great information product might be 25 Tips on Buying Your New Home. A mortgage business? How about this booklet: 7 Steps to Guarantee Youll Qualify for Your Next Mortgage.

These booklets work well for all types of businesses. Virtually any service business can use them and many product based businesses can benefit.

Heres how it works. Well create a short booklet packed with beneficial tips and information. Additionally, well weave your companys message into the text.

For example, you own a business that caters to people who buy property to fix and resell. Maybe you sell paint and other materials.

You have a booklet called 25 Tips to Maximize Your Resell Value. In this book you have a tip section on painting the interior of the investment property. This is an important step because no other activity will enhance the resell value of a property more than painting.

Explain how to handle this important step in the tips booklet. Then you go on to give information about blending different colors of paint to achieve different effects. Naturally, you do this in a manner that minimizes the sales pitch and maximizes the helping neighbor feeling.

This is relationship marketing at its best. These customerss will buy from you repeatedly. Why, because they trust you.

Another company can use tips books to build credibility while educating their customers. Maybe your customers dont know how particular type of grass will enhance their lawn. By educating them on the various characteristics of different strains of grasses and helping them make the right choice for their yard, you become the expert.

People like to buy from experts; they like to be guided through their purchases. Tips books can help you provide this service.

***
Secure Publications, is a San Antonio Texas publishing company specializing in "How To" books and special reports designed to enhance our quality of life.

Visit our site to get your copy of

How to Start Your Own High Profit Computer Services Business! An Essential Guide to Earning a Living as a Computer Services Entrepreneur

http://www.securepublications.com

or

http://www.lulu.com/rickparrott

For professional writing services visit:

Parrott Writing Services

American Income Life Insurance
Bathroom Design Bathroom Design
General Auto Insurance
Forex Market
Rental Insurance Rates
Domain Name Reseller
Asbestos Attorney Mesothelioma Asbestos Attorney Mesothelioma
Dedicated Hosting
Wordpress
California Auto Insurance
Jackson National Life Insurance
Life Insurance Rates
Health Insurance Providers
Auto Ins
Cricket Control
City Mortgage
Environmental Pest Control
Foreign Exchange Rates 2004
Termite Skateboard
Vinyl Asbestos

Want More Annuity Sales Leads? Use a Pitch Book

A pitch book is a short explanation about what you do as a salesperson and a brief insight into our industry and our products.

My pitch book changes constantly as situations in the financial marketplace change but it is always the same. It tells the prospect about me and our industry. I like to keep it fresh and always in movement as situations evolve. This business is very competitive and keeping a pitch book fresh will have an impact on your ability to build relationship quickly.

Here are some tips to building and managing a successful pitch book.

A historical perspective of the past is important. If you are an annuity salesperson then show how annuities have helped so many people in the past. Connect the past to the present with human evolution such as Did you know that Benjamin Franklin owned annuities?

A nice touch is to relate the American economy with the possibilities of the future. This allows for your prospect to relate to their present situation w by viewing a longer period of time such as 1950 to 2000. The Dow Jones Industrial Average and the S/P 500 can be very persuasive in making this point.

A good point is to show how world events can affect the financial markets and by showing the possibility of a downside will strengthen the overall presentation. This allows the prospect to understand that there can be times when investments may become more volatile and that a plan that stays the course is a plan that will work over a long period of time.

Third party information is essential. By referring to another source will show credibility to you. These can be newspapers and magazines that are relevant and allow their use.

Explain the process about how you work and the time frames and the steps to working towards a goal. Try and place the client into understanding how this process can be personalized to his situation.

Fully explain your services and what the prospect may expect from you. I always include a list of references in my pitch book and I always give my book to the client as a first meeting gift. If possible package the book in an upscale manner so that your prospect fully understands you are a professional and you expect to be treated that way. By setting the stage in this manner you will remove many obstacles that will appear during the final sales process.

1. Describe how any unique features of your approach that are aided.
2. Close by showing samples of what your thinking might look like if it were pulled together into a plan or specific portfolio for today.

A good pitch book helps point out what you have to offer, how it's different and what you hope to accomplish. Your pitch book will set you aside from other salespersons and by taking the extra step in content and packaging will take a huge step in making your prospect your client.

Bill Broich is a 30 year annuity salesman who helps agents generate annuity leads. Visit his website to learn more - Annuity.com

Ford Coupe
Globe Life And Accident Insurance
Group Term Life Insurance
Yahoo Currency Converter
Home Mortgage
Wood Termite
German Currency
Peachtree Pest Control
Forex Rate
Termite Mound
Ford Dealership Dallas Texas
Money Currency
Ford Dealership Greenville
Protein Domain
United Life Insurance
Forex Philippines
Day Trading The Currency Market Kathy Lien
Formosan Termites
Wordpress
E Commerce Hosting

Where to Get Cheap Homeowners Insurance in Dallas County

Looking for homeowners insurance in Dallas county? Want to get the best rate with a top company? Here's how to do it.

Finding Cheap Homeowners Insurance

You may be surprised to learn that Dallas County insurance rates can vary by hundreds, even thousands of dollars from one insurance company to the next for the same policy. That's why you need to get quotes from several insurance companies in order to get the best rate.

The quickest and easiest way to get quotes is to go to an insurance comparison website. On such a website you'll enter information about your home and your insurance needs. It's important that you enter truthful and accurate data, as incorrect information could result in an incorrect price quote. You could even be denied coverage or have your insurance canceled.

If you arent sure how to answer something, there are websites that have insurance experts on call who can answer any questions you may have as you fill out your form (see link below).

Once you enter your insurance information, you'll soon receive quotes from multiple A-rated insurance companies. Then all you do is compare them and choose the best one.

Lower Your Insurance Premium

If the quotes you receive are still too high for your budget, follow these tips to lower your premium even more:

* Raise your deductible. A higher deductible will mean lower premiums, as much as 50% lower. Just make sure youll be able to pay the deductible if you ever need to make a claim.

* Get all the discounts you're eligible for. Insurance companies offer discounts if you have a fire sprinkler system, a security system, multiple policies with the company, deadbolts on your doors, a newer home, or a good claims history. Ask your insurance professional about all the discounts you may be eligible for and take advantage of them.

Visit http://www.LowerRateQuotes.com/homeowners-insurance.html or click on the following link to get Dallas county homeowners insurance quotes from top-rated companies and see how much you can save. You can also get more insurance tips there.

The authors, Brian Stevens and Stacey Schifferdecker, have spent 30 years in the insurance and finance industries, and have written a number of articles on homeowners insurance in Dallas county.

Alliance Mortgage Alliance Mortgage
East West Mortgage
Nationwide Insurance
Org Domain
Health Insurance Plans
Asbestos Lawyers
Yahoo Currency
Search
Trading Gbp
Blogging Tools
Ford Mustang Dealership
Forex Leverage
Action Forex Action Forex
Terminex Pest Control
Forex Affiliate
Foreign Currency
Best Web Hosting
Wordpress
1and1 Web Hosting 1and1 Web Hosting
Foreign Exchange Rates Determined

Viacom and YouTube Dispute All About Copyright Licensing

Viacom has announced the first huge copyright infringement notice against YouTube. It has served YouTube with notice to remove 100,000 infringing videos.

As you know, YouTube is a site where people can post videos of just about anything. Millions of people visit the site, which made it attractive enough for Google to spend $1.65 billion dollars in stock to purchase the site. There is one problem, however. Many wonder how YouTube is any different than Napster when it comes to copyright issues.

There is absolutely nothing illegal or wrong about creating and posting a video on YouTube. Frankly, YouTube is a revolutionary site as shown by its popularity. Things get murkier, however, when people post videos that were made by others. As this article suggests, those others are often media companies and the companies are none to pleased that their television shows, movies and music videos are being uploaded without their consent. Viacom is one such company.

Viacom has a beef with YouTube because videos from two of its major television channels, MTV, Comedy Central and BET, are being posted like mad on YouTube. Viacom suggests that the total videos have been accessed and viewed by over 1.2 billion people, although this number should be taken with a grain of salt since no proof is offered. Regardless, the ball is clearly in YouTubes court.

So, what can we expect to happen? Will YouTube cave and remove the videos from the site? Will the company risk being crushed in a copyright lawsuit? Any of these results are unlikely. The reason has to do with the evolution of copyright views by media entertainment companies.

When the music industry started prosecuting copyright on sites like Napster, they took a beating in the public. As Lars Ulrich of Metallica said, it was no fun being the most hated man in music. Although the music industry continues to pursue the self-destructive copyright infringement cases against kids, other media companies are taking a new approach. Instead of suing, they are negotiating licensing agreements with sites like YouTube. This creates a revenue stream from the videos, gets around the copyright problem and lets people post video without the threat of being sued.

By serving copyright infringement notice against YouTube, Viacom is not really looking to sue the site. Instead, it is most likely trying to create leverage to get the best licensing deal possible. Ultimately, you should expect to see an agreement reached and similar approaches taken by other media companies when dealing with YouTube.

Gerard Simington is with www.FindAnAttorneyForMe.com - an online attorney directory.

Forex Trading Education
Forex Market Trading
Best Plumbing
Fire Ants
Rats Control
Dedicated Server Hosting
Domain Transfer
Money Trading
Currency Exchange Rate
Life Insurance Sales
Mortgage Amortization
Hosting Service
Classic Car Insurance
Commercial Mortgage
Plumber Contractor
Life Insurance No Medical Exam
California Department Of Insurance
What Does Asbestos Look Like
Terminix Termite
Daily Forex

QuickBooks - How to Record Reimbursable Expenses

There are three ways people try to record reimbursable expenses in QuickBooks, but only two of them should be used. Here are specific details about each, with ideas about which you should use.

Method 1 - The Expense Tab/Expense Account Method: When recording an expense incurred for the customer, click the Expenses tab from the Write Checks or Enter Bills screen. Select the appropriate expense account, select the appropriate customer, and do not check the column with the invoice icon above it (also labeled "Billable" in later versions of QuickBooks). Save the transaction. You can now generate an invoice for the customer, and drop the transaction into the invoice after clicking the Time/Costs button.

Behind-the-Scenes Details of this Method: Using this method causes the expense account to be credited when the invoice is generated for the customer. This lowers the expense account rather than increasing a sales/revenue account. If users want this - if users do not want the reimbursed expense to be recorded as income, then this method should be used.

Method 2 - The Expense Tab/Cost Account Method: Similar to Method 1, click the Expenses tab from the Write Checks or Enter Bills screen when entering an expense for a customer. Instead of selecting an expense account, select a COGS account. Then select the appropriate customer. Unlike with Method 1, notice that the column along the far right side cannot be checked.

Behind-the-Scenes Details of this Method: It creates unbillable Unbilled Costs. These will show on the Unbilled Costs report, but when the Time/Costs button is clicked on the Invoice screen, they do not appear in that window. In other words, these will remain, forever, on the Unbilled Costs report ,and can never be dropped into a customer's invoice. Because of this, this method should never be used under any circumstances. If it is necessary to post to a COGS account, follow Method 3.

Method 3 - The Items Tab Method: Go to the Items list, and create a new Other Charge item. Click the box that says, "This item is used in assemblies or is a reimbursable charge." This sets up the item so it can be used effectively on the Write Checks/Enter Bills screen, and the Invoice screen. Fill in the item with the desired COGS account in the left hand box, and desired revenue account in the right hand box. Fill in other information as needed.

Then, when writing checks or entering bills for reimbursable expenses, instead of using the Expenses tab, click the Items tab and select the item just created. Fill in the correct amount, and do not place a checkmark the column on the far right side. Save the transaction.

When invoicing the customer, click the Time/Costs button, and the item used above will appear. Select it, and QB places it onto the customer's invoice. Save the transaction.

Behind-the-Scenes Details of this Method: When using the item in the Write Checks, Enter Bills, or Enter Credit Card Charges screens, the amount will post to whichever COGS account was chosen when setting up the item. When using the item in the Invoice or Sales Receipts screen, the amount will post to whichever revenue account was chosen when setting up the item.

This is the method to use if you take a markup on the reimbursement. It adds the customer's reimbursement to the revenue, and is the only method that allows for a gross margin to be determined without creating unbillable "Unbilled Costs."

This method can be difficult because it takes some thought to get the Item set up correctly. In the Edit Item screen, careful attention must be given to assigning the correct COGS account on the "Purchase Information" side, and also to the correct sales/revenue account on the "Sales Information" side.

Another reason this method can be difficult is that your company may want to post to various revenue and COGS accounts for various reimbursable transactions. If this is the case, then individual Items will need to be established, each customized according to the accounts they need to post to.

Final Thoughts

Most people will probably follow Method 1, but a few will want to follow Method 3. If you need more help to decide, seek professional advice from a local accounting expert.

About the Author: Jennifer A. Thieme is a Certified QuickBooks ProAdvisor who loves to help people with QuickBooks. She brings unique insight, clear instructions, and over ten years of experience to all of her QuickBooks articles. Owner of Solid Rock Accounting Services, Jennifer's clients enjoy these same benefits on a personal and regular basis. You can too - visit http://www.jenniferthieme.com and contact Jennifer today.

Frequency Domain
Group Term Life Insurance
Asbestos Flooring
Plumbing Snake
Toilet Slave
General Plumbing
Pest Control License
Ford Lincoln Mercury Dealership
Forex Expo
Bathroom Cabinet Bathroom Cabinet
Rental Car Insurance
Foreign Exchange Rates Euro
E Currency Trading Arbitrage
Mortgage Lead
Plumbers Supply
Florida Termites
Dallas Personal Injury Attorney
Low Cost Car Insurance
Forex Hedging
Ford Explorer Sport Trac

10 Spring Cleaning Tips For Mortgage Professionals

Spring cleaning gives us that wonderful feeling of freshness, and renewed energy. It means a new start and for many...a new life. After hibernating for the winter, you may find that you are surrounded by lots of clutter! Even those of us in sunny Florida benefit from the yearly ritual of throwing out the old and making room for the new.

Just so you know I am not just talking about your physical space, either. Those areas will probably be addressed by your spouse and/or live together.

Spring is the time to clean out all of out-dated tools, procedures and systems that you use to generate mortgage business. Does your database need some spring cleaning? It's only the foundation of your mortgage business. If your list is old and poorly maintained, it can result in a huge drain of time and energy... maybe it's time to do a little purging.

When I'm asked for advice, I always encourage my clients to evaluate the situations, systems, tools, and people that they use to grow and nurture their mortgage business. Having the space to add is essential to reaching your mortgage goals. A good spring cleaning can free up the space that you need to make it all work.

Here are 10 Spring Cleaning areas you may want to take a look at...

1. Have you organized your databases? Your goal is at least three lists: Begin with a short list of the 20% who give you 80% of your referrals and business on this list. These are the people who are your biggest supporters and with whom you'll form the deepest relationships. Then there are the people you want to stay in touch with, less often perhaps, but regularly. And finally, the people that I call "suspects" that someday may turn out to be long term potential clients. Remember, your database is the life blood of your business. In addition, if you ever want an "escape" from originating mortgages, this valuable information is what you'll have to "sell" or negotiate with.

2. Your customer/contact directory or Rolodex. As you organize, update, and segment your databases, this is part of the process. Take out all of the jerks. Life is definitely too short to work with people who treat you miserably. You don't need them. There are many folks that would love to be in your database. Let's make it a point to find them.

3. Your files and folders. Are your file drawers stuffed with no room for the new stuff? It's time to clean out, throw out or store it. Dedicate an hour or two each week to tackle this. Place it on your schedule and continue to work at it until it's done.

4. Your systems. Reviewing, creating and adding new systems to automate your business are critical to your business. What systems need fine tuning? What new systems need to be developed? How can you use what you already have to bring your business to a higher standard?

5. Your stuff. Do you need a Professional Organizer to come in and get you squared away? Clutter drains your energy. It literally makes you tired. Free up your space and get organized.

6. Your attitude and your thinking. Take down the storm windows and put up the screens... let the fresh air come in. Review and if needed, re-establish your business goals. Set-up milestones so you can measure your progress. Post your goals where you see them every day.

7. Your work space. Give yourself a fresh point of view. If at all possible, change its location or at least the way it faces.

8. Your bad habits. Do some of your habits get in the way of you doing your best? Do you procrastinate? Refuse to delegate or let go? Let the clutter and piles render you ineffective? Make a list of the habits you need to eliminate and then attack one of them each month. It won't be long before the changes you have made improve your success.

9. Your tools and equipment. Are you tolerating tools and equipment that really needs to be replaced or upgraded? Take a look at your budget...make a list of what you need to replace because of its inefficiency. Even though this may cost money, there may be huge savings of time or other resources to offset this investment. Then again, it may be what is required to take you to the next level in your mortgage business.

10. Last but not least...your clientele. One of the reasons top producers are successful is because they can "cherry pick." They don't need to take every mortgage that comes their way. Because of the systems they have in place, they have a choice. They have a choice of originating the easiest mortgages and working with the nicest people. Let go of all of your "bad" contacts as quickly as possible. If nothing else, you'll stop the abuse and feel better about yourself. You don't have to put up with people who don't respect who you are, what you do, and the contribution you make to the mortgage business

Now, if you can think of other areas...add them to the list. Print it out and review it. Make note of those areas that you feel would make the most difference in your business and situation. Then, put actions on the calendar and set a time limit to make your corrections. You'll be surprised the progress you'll make and the improvement in your mortgage business.

Tom Domin is the author of "101 Ways to Originate Mortgages" and publisher of "Tom's Mortgage Tips" a twice monthly Mortgage Newsletter geared for Mortgage Professionals. Put your mortgage career on the fast track and sign-up for FREE at http://www.MortgageMarketingToolKit.com/

Plumbers
Asbestos Containing Materials Asbestos Containing Materials
Ecurrency Trading
Alabama Personal Injury Lawyer Alabama Personal Injury Lawyer
Valley Forge Life Insurance
Policia Puerto Rico
Currency Forex Learn Online Trading
Blogging Tools
Calculate Mortgage
Hosting Providers
Sida Puerto Rico
Standard Life And Accident Insurance Co
Wordpress Adsense Plugin
Ford Deal
Termite Photo
Florida Pest Control
Asbestos Lawsuit
Humana Insurance
Commercial Pest Control
Asbestos Removal

Read Ahead To Know All You Never Knew About Unclaimed Cash But Were Desperate To Know

With eight out of nine Americans being owed unclaimed money, what is the probability of you being owed the same? Obviously, the probability is very high. With thirty five billion dollars at stake, one should learn the secrets to finding unclaimed money as soon as possible. If you do not know them already, read ahead to find out.

You will never find the unclaimed money owed to you unless you search for it. The search has to be a comprehensive one to ensure you get detailed information about the money owed to you.

Never stop your search after completing the search under your legal name. You may be owed money under not just your legal name but also under variations of your legal name. Only a search covering the variations as well will be a complete one.

Once you have determined that you are owed unclaimed money, do not dawdle on the formalities. Once the search is completed, move on to the task of filling of forms immediately. Just one or two forms need to be filled to claim the unclaimed money. The forms need to be properly filled, signed and submitted along with the necessary documents. In most of the cases of unclaimed money, submitting a copy of your drivers license, the social security card or the birth certificate is sufficient proof. Some claims are processed as early as two weeks while some claims take as many as eight weeks.

Would your friends not be thrilled if you were to call them up and tell them that they are owed unclaimed money? This can be done only if you search for not just the money owed to you but also for the money owed to all your friends and relatives.

Searching a single database is no better than not searching at all. Such a search will cover less than 3% of the total number of databases in the nation. You will have to individually search each and every database if you want this approach to succeed. Searching just one database will simply not suffice.

Make sure you search a quality database when searching for unclaimed money. A database that contains records of all the state databases and all the federal databases and which automatically searches for the variations of the name entered in the search field is a good quality database. If additional information related to filing of claim is further provided, such a database is an excellent database.

Most financial institutions hand over the money to the government for it to hold it as unclaimed money if it is not successful in contacting the owner of the money. If you remain in touch with the financial institutions and companies and ensure that they have your latest contact information at all times, the problem of unclaimed money will never arise. Apart from this basic precaution, make sure you do not lose track of safety deposit boxes, stocks, bonds, dividends and life insurance policies.

Now you have all the secrets you needed to know to find the unclaimed money owed to you. Make good use of them to get the check in your mailbox right away!

Nicole Anderson offers information about unclaimed money and the procedure to reclaim the same at www.cashunclaimed.com. Cash Unclaimeds database is a comprehensive one since it covers all state and federal databases. The databases ensure that any money owed to any individual can be located and claimed. Members enjoy unlimited name searches as well. Just visit http://www.cashunclaimed.com to get a free money search done and to locate your missing money!

Chrysotile Asbestos
Auto And Home Insurance
Register Domain Names
In Car Insurance
Currency Trading Fraud
Forex Currency Trading
Cheapest Web Hosting
Car Insurance Cost
New Vehicle Insurance
Bank Foreign Exchange Rates
Yahoo Foreign Exchange Rates
Forex Currency Exchange
Farm Bureau Insurance
Ford Dealerships
Auto Accident Claims
Life Insurance Quote Online
Foreign Exchange Reserves
Ford Focus
What Is Term Life Insurance
Mortgage Payment